Our Work

Dahlsens

Content and social strategies for leading B2B building supplier

Discover

Stakeholder workshops, website audit, SEO audit

Plan

Content and communications strategy (incl website, eDM and blog), social media strategy

Produce

Content for blog launch, digital and print publications, social content, website content

Support

Ongoing blog and social content creation, publication management and production

Objective

Dahlsens is a leading national supplier of building materials to trade and residential home builders.

To engage and communicate with their key B2B audience, Dahlsens needed a strategic content and social media marketing approach.

Content Empire created a marketing blueprint that encompassed the strategic vision and tactical execution of a wide-ranging suite of digital and print collateral across social, eDM, website, SEO, blog, print and advertising channels.

Dahlsens digital content on phones
Dahlsens website on laptop
Outcome

B2B audience engagement through content

We worked closely and collaboratively with the internal Dahlsens marketing team, Content Empire provided specialised content marketing support. We measurably supported Dahlsens’ key marketing objectives of increased brand awareness, nurturing of prospective and existing customer relationships, market share increase and elevated industry authority.

Melbourne

​139 Martin Street
Brighton VIC 3186​

+61 3 9078 6210